1. Writers of SEO Content
Usually, these are independent writers with SEO expertise and experience. They may compose blog posts and make them search engine friendly.
As part of their services, some of them will conduct keyword research, which is looking up the terms, phrases, and subjects that your target audience is using.
Some refuse to provide keyword research. They will ask you what you believe people are searching for or what keywords or phrases you would like to rank for. After that, they will optimize your blog content using these terms and phrases.
Many people fail to optimize their SEO settings and post material to their websites. They’ll let you handle that. However, some will compose the meta description and other content for you, so you only need to upload it to your website.
If it’s a platform (or content management system) that they are already familiar with, they could upload the content to your website. There are many distinct internet platforms, and authors typically don’t know about them all—and they shouldn’t!
A brief synopsis of SEO content writers’ duties
Typically, SEO content writers specialize in and do these tasks.
They work as professional writers and frequently have business writing experience.
They are familiar with SEO.
They may optimize your content with relevant keywords and phrases.
Some will include keyword research in their offerings.
They frequently fail to post your material on your website.
They frequently don’t produce images.
What is the price of hiring a content writer for SEO?
The normal price range for SEO content writers is £250 to £1000+ per blog post. I am aware that those are rather disparate quantities!
I am also aware that this may seem pricey. However, keep in mind that both writing and SEO require a high level of competence, and the SEO content writer probably has a great deal of experience and knowledge. Additionally, each piece will require time for research and writing. That’s why the price tag!
2. Search Engine Optimization Firms
Writing content is a common service offered by SEO firms. This is frequently a component of a larger service that also includes technical SEO, keyword research, an SEO audit, enhancing the functionality of your website, and building backlinks to it.
Since writing isn’t their area of expertise, some firms will contract out the content writing they produce for their customers. Some will employ their own authors.
You may discover that SEO services pay less attention on your brand’s voice and style because they are primarily concerned with increasing website traffic and many of them are not professional “writers.” Website traffic is the ultimate goal, and the content is only a means to that goal.
They may lack the abilities necessary to produce complex visuals, but they will often submit your content to your website and optimize it for search engines.
A brief description of SEO agencies and their functions
They specialize in all facets of SEO, including technical SEO and building backlinks.
They could employ writers internally or contract out content creation.
They may optimize your content with relevant keywords and phrases.
They will provide research on keywords.
They will optimize your material and upload it.
They frequently don’t produce images.
For this service, how much does it cost to engage an SEO agency?
Generally speaking, they cost more than SEO content writers. Many SEO companies have six-month contracts, and if they’re a good agency, their monthly rates might range from £1000 to £10,000. Additionally, the cost increases with the amount of information they produce.
Keep in mind that this applies to a whole SEO service, not simply content creation.
Although we are aware of several excellent SEO companies, we are also aware of the numerous issues facing the sector. You might want to read our post on the issues with SEO companies if you’re considering working with one.
3. Agencies for Blog Management
We sit here.
Although they perform identical tasks, blog management companies are not as well-known as content writers or SEO firms.
As the name suggests, a blog management service handles all facets of your site. This includes everything from content writing and picture creation to keyword research and planning.
They should strike a balance between producing engaging content and ranking well in search results if they prioritize SEO, like we do.
Additionally, some of them (like us!) can tell you if there is anything technical on your website that may lower your ranks.
In order to increase your website’s backlinks and Google authority, they could also publish guest blog articles.
A brief description of blog management agencies and their functions
They can write in your voice and style since they are skilled writers.
They are aware of content strategy and ought to provide material that guides customers through the whole purchasing process, from discovering you to making a purchase.
They ought to study keywords for you.
They will optimize your material after uploading it to your website.
They know a lot about SEO.
For your blog entries, certain people (like us) ought to be able to make original visuals.
Many are not knowledgeable in technical SEO, therefore they are unable to offer advice on things like website speed, mobile compatibility, broken links, etc.
What is the price of hiring a blog management agency?
There aren’t many blog management services available, and the ones that do provide this service don’t quote you until you speak with them over the phone, which is frustrating.
However, an SEO content writer and an SEO agency would typically be separated by a blog management agency.
Our blog management service costs at least £1397 a month.